Ideation is how designers come up with solutions to a particular problem.

Ideation can happen solo or with a team. When ideating with a team, there will usually be a structure to the ideation session in the form of a workshop.

Workshop formats

Here are some various ideation workshop formats that you could run in your team.

Mind mapping

Prep: Open up a new miro board and write down the problem you are trying to solve. Add in any relevant context that might be useful. (Eg. concept art, research results, design brief, etc.)

During: Gather your team. Explain the problem and the context. Open the floor to the team and have everyone discuss solutions to the problem. Write down the ideas as post it notes on the board, creating a mind map.

End: Summarise the design everyone’s agreed on and give everyone a chance to make any final comments.

After: Write down the summary on the board and share the board with the team.

<aside> ❗ Mind mapping works best with teams who are quite chatty and full of ideas. Quieter members might struggle with this format.

Keep them in mind as you do this exercise and try to bring them into the conversation (eg. verbally give them space to add in any thoughts, request participants raise their hand when they have something to add, welcome ideas in the chat, etc.).

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Ideation circle

Prep: Open up a new miro board and write down the problem you are trying to solve. Add in any relevant context that might be useful. (Eg. concept art, research results, design brief, etc.) Draw a circle out of boxes, one for every person in the team.

During: Gather your team. Explain the problem and the context. Invite everyone onto the miro board.

Have each person pick a box to start at. Start the timer for 1-2 minutes and have everyone write down some ideas in the box. After the timer ends, ask everyone to move one square along clockwise.

Start the timer again. Everyone reads the ideas that were left there by the last person and adds in new ideas to the square. After the timer ends, ask everyone to move one square along clockwise and repeat.

It ends when everyone has gone around the circle.

End: Ask everyone to cast 1-3 votes on their favourite ideas using stickers or emojis. Drag the top voted into the center of the circle and discuss them with the team. Summarise the top winning idea or ideas you would like to take forward.

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After: Share the board with the team.

<aside> ❗ The ideation circle ensures everyone in the team has an equal say. Works best for cross-discipline teams. Great for when you have a diverse mix of personalities in the room. Shake team members out of their usual ways of thinking and stimulate a lot of creative ideas.

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